The town of Winthrop has decided it needs a new name. The resident software millionaire wants to call it New Prospera; the mayor wants to return to the original choice of the founding black settlers; and the town's aristocracy sees no reason to change the name at all. What they need, they realize, is a nomenclature consultant. And, it turns out, the consultant needs them. But in a culture overwhelmed by marketing, the name is everything and our...

George R. Stewart's classic study of place-naming in the United States was written during World War II as a tribute to the varied heritage of the nation's peoples. More than half a century later, Names on the Land remains the authoritative source on its subject, while Stewart's intimate knowledge of America and love of anecdote make his book a unique and delightful window on American history and social life. Names on the Land is a fascinating and...

From Amazonia to Timbuktu, from Atlantis to Wormwood scrubs, from the Black Hole of Calcutta to Westminster, this fascinating reference book provides descriptions of 1,500 places, real and legendary.